IQ Research Journal-Open Access-ISSN:2790-4296

Impact Of Covid-19 On Consumer Buying Behavior (Case Study Cameroon)

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Authors Name: Javnyuy Joybert. Paper Title Impact Of Covid-19 On Consumer Buying Behavior (Case Study Cameroon)

IQ Research Journal of IQ res. j. (2022)1(1): pp 01-010. Vol. 001, Issue 001, 01-2022, pp. 0283-0293

Received: 01 12, 2021; Accepted: 20 01, 2022; Published: 27 01, 2022

ABSTRACT

The outbreak of the coronavirus (Covid-19) has brought about significant changes in the behaviour of consumers. In general, the aim of this study was to investigate the Impact of covid-19 on consumer buying behaviour. Specifically this study sought to answer questions like; what is coronavirus?
What is consumer buying behaviour? How does the coronavirus (Covid-19) spread? And how is it affecting the behaviour of consumers in Cameroon? Findings gotten from consumers reveal that the coronavirus has caused numerous changes on the buying behaviour which have all been mentioned in
this paper.

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